Today Bigben Interactive is a major player in the video game industry on the main European markets. With a market share of console peripherals valued at 32% in France, the company based in Lesquin, near Lille, also has a very strong presence in Europe, thanks to the foreign expansion which it began around ten years ago with:
- The purchase in 1999 of the company Atoll Soft (known today as "Bigben Interactive - Benelux"), market leader in BENELUX in the exclusive distribution of video game software and based in Tubize, near Brussels.
- The takeover in April 2000 of Planet Distribution, the British video games wholesale dealer and leader in its area (based in Eastleigh, near Southampton)
- The creation in April 2000 of a subsidiary in Germany (located in Bergheim, near Cologne), today one of the main German retailers.
- Finally, this network was completed with the installation of an R&D structure in Hong Kong in April 2000.
The story begins...
The story of Bigben interactive begins in 1981, on the markets of northern France. At that time, Alain Falc, the current CEO was selling retail watches and then very quickly became involved in the trading of electronic merchandise.
For 10 years, sales increased steadily. During this same period. video games appeared on the market and logically, Alain Falc began to focus his efforts more on this new industry by signing official (and non exclusive) distribution agreements with the major publishers of gaming software.
Leaning on the experience he had with the development of electronic merchandise and his knowledge of companies in Asia, he began to invest more and more in the design and manufacture of his own accessories for video game consoles: memory cards, joysticks (analogue, digital, infrared, radio frequency), steering wheels, cables etc.
Bigben Interactive then became a benchmark for end consumers whose needs continued to grow. The regular appearance of new video game consoles, increasingly high performance, offers an ease of use to the wider public and the video gaming industry therefore occupies a strong position in the field of everyday leisure activities.